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Small Town, Big Horses
GREELEY, IA (CBS2/FOX28) As exciting as the big game is every year, the commercials have become just as big of a tradition. One of the best known spots are from Budweiser, featuring the iconic Clydesdales. What many dont know is the role that two eastern Iowa cities play in making those commercials possible.
In Greeley, Iowa, there isnt much that gives away the link between the small city you might never see and the commercials you definitely have.
"We're the one-horse town, that's what they call us. And we're pretty proud they raised the Clydesdales here, said Greeley resident Randy Young.
Its the home to Walt and Don Brady, who drove the Budweiser Clydesdales for decades.
"This is where the stables were and this was just on the north side of town, said Young.
But now, thats strictly history. The land is owned by someone else and both Bradys have passed. Friends say they were buried in their green uniforms, each with a six-pack of Budweiser.
About half an hour away in Strawberry Point is Jerry Maker. He took over as the lead driver after the Bradys.
"Oh it was enjoyable, said Maker. You got to meet a lot of people and see places you'd never get to go...and got paid to do it."
Jerry retired in 1988 when the year-round appearances, commercial shoots and responsibilities got in the way of other things.
"360 days a year you were with the horses so sometimes you build a better relationship with the horses than you do most people, said Maker.
Jerrys commercials are the iconic images that make Greeley proud to be known for its Clydesdales.
"They were raised here and that's a big thing in most people's lives around here, said Young.
As the city waits for the Clydesdales to make one more national appearance during the big game, they crack open a beer.
You can guess the kind.